Create website logo in photoshop

Here is a quick way to design your own web page logos using Photoshop/Imageready:


1. Find a suitable image to use
2. Copy and paste it in Photoshop/Imageready.
3. Go to Image->Canvas size and resize the width to 600px.
4. Place the image on the left side of the canvas.
5. Select using single row selection the right part of the image.
6. Go to Edit->Define pattern.
7. Deselect, Create new layer and goto Edit->Fill->Use Pattern.
8. Erase/Smudge any part of the image layer until it blends correctly.
9. Use Gradient styling to the new layer to enhance the visual effect. Also if you want more clear initial image apply Filter->Artistic->Cutout to the photo at the beginning.

More security on adsense

If you are using Google AdSense as a revenue advertising system, then you might want to implement these security measures in order to prevent someone from displaying your adverts with a wrong purpose in mind(i.e. click frauds or placing ads code on inappropriate website)


Here are the steps to ensure that your ads are displayed on purpose:
1. Login to AdSense
2. Click on AdSense Setup tab->Allowed Sites
3. Under List your allowed URLs, one per line:
type your trusted websites that you allow ads to be running on

That's it!

Analysis and monitoring SEO tools that work for free

There are lots of good tools that can be used to monitor your SEO campaign, but almost all of them must be purchased. For the people who want truly powerfull and free SEO tools I'll present my favorites:

http://www.backlinkwatch.com

Just type an URL and you can investigate your competiton by their backlinks - ie. which pages have voted for them.

Free monitor for google

http://www.cleverstat.com

Enter the keywords that you wish to be optimised, the check positions for example: 150 (which will limit the search maximum up to the 15th results page) and begin monitoring your results.
Benefits:

• Compare with your previous results and determine the exact website changes that you've made resulted in a SERPS position change!
  
  
• Closely monitor the rivals above you, and if you build a better page, you'll be on top.
  

Conclusion:
One of the most important and the same time simple truth that I've learned through the years of websites optimization is that in order to be on first positions you must deserve them.
I.e you have to represent constanlty relevant and updated information on the subject that you've been presenting/writing for - so the webpage to be really beneficial to the users.

Even most sophisticated backlink schemes won't get you on top of SERPS, when offering content of poor quality. The first pages search results and visitors stay time are being constantly monitored by real people, so next time it's better to think what could you offer to the visitors!

3 ways to increase CPC and eCPM

There are some things that anyone could do to increase his/her incomes when using Adsense.
Here is the list:

1. Changing ads
Check your Adsense statistics. If you're having low CPC(cost per click) then you should move your ad above the fold and/or change its color scheme. Experiment until there's a positive effect.

2. Try decreasing your ad units
The reasons:

- the second and third ad spot clicks are not so-profitable as the first ones. And if you have higher CPC on your middle ad then place it to appear first in your HTML code, then position with CSS to the place where it's getting maximum clicks.

- when having 25 ad links on a page and the user clicks on only 1 then your eCPM will start to get low, because this way the advert impressions are growing but the clicks are staying same.

3. Add more useful content to the webpage
You can use Google Analytics or other web statistics software to see the average stay time on your webpages. This way you might find the pages that need to be enriched or rewritten. And if you manage to increase visitors stay time then your eCPM will surely grow!

Cheers!