Thursday, April 24, 2008

Create website logo in photoshop

Here is a quick way to design your own web page logos using Photoshop/Imageready:


1. Find a suitable image to use
2. Copy and paste it in Photoshop/Imageready.
3. Go to Image->Canvas size and resize the width to 600px.
4. Place the image on the left side of the canvas.
5. Select using single row selection the right part of the image.
6. Go to Edit->Define pattern.
7. Deselect, Create new layer and goto Edit->Fill->Use Pattern.
8. Erase/Smudge any part of the image layer until it blends correctly.
9. Use Gradient styling to the new layer to enhance the visual effect. Also if you want more clear initial image apply Filter->Artistic->Cutout to the photo at the beginning.

More security on adsense


If you are using Google AdSense as a revenue advertising system, then you might want to implement these security measures in order to prevent someone from displaying your adverts with a wrong purpose in mind(i.e. click frauds or placing ads code on inappropriate website)


Here are the steps to ensure that your ads are displayed on purpose:
1. Login to AdSense
2. Click on AdSense Setup tab->Allowed Sites
3. Under List your allowed URLs, one per line:
type your trusted websites that you allow ads to be running on

That's it!

Analysis and monitoring SEO tools that work for free

There are lots of good tools that can be used to monitor your SEO campaign, but almost all of them must be purchased. For the people who want truly powerfull and free SEO tools I'll present my favorites:

http://www.backlinkwatch.com
Just type an URL and you can investigate your competiton by their backlinks - ie. which pages have voted for them.

Free monitor for google
http://www.cleverstat.com
Enter the keywords that you wish to be optimised, the check positions for example: 150 (which will limit the search maximum up to the 15th results page) and begin monitoring your results.
Benefits:
  • Compare with your previous results and determine the exact website changes that you've made resulted in a SERPS position change!

  • Closely monitor the rivals above you, and if you build a better page, you'll be on top.
Conclusion:
One of the most important and the same time simple truth that I've learned through the years of websites optimization is that in order to be on first positions you must deserve them.
I.e you have to represent constanlty relevant and updated information on the subject that you've been presenting/writing for - so the webpage to be really beneficial to the users.

Even most sophisticated backlink schemes won't get you on top of SERPS, when offering content of poor quality. The first pages search results and visitors stay time are being constantly monitored by real people, so next time it's better to think what could you offer to the visitors!

3 ways to increase CPC and eCPM

There are some things that anyone could do to increase his/her incomes when using Adsense.
Here is the list:

1. Changing ads
Check your Adsense statistics. If you're having low CPC(cost per click) then you should move your ad above the fold and/or change its color scheme. Experiment until there's a positive effect.

2. Try decreasing your ad units
The reasons:

- the second and third ad spot clicks are not so-profitable as the first ones. And if you have higher CPC on your middle ad then place it to appear first in your HTML code, then position with CSS to the place where it's getting maximum clicks.

- when having 25 ad links on a page and the user clicks on only 1 then your eCPM will start to get low, because this way the advert impressions are growing but the clicks are staying same.

3. Add more useful content to the webpage
You can use Google Analytics or other web statistics software to see the average stay time on your webpages. This way you might find the pages that need to be enriched or rewritten. And if you manage to increase visitors stay time then your eCPM will surely grow!

Cheers!

Friday, April 18, 2008

Article Submission As A Search Engine Optimization Option

Article submission can be a great means of obtaining free advertising and gaining good one way links back into your web site. One way links are considered one of the most important search engine optimization goals for any webmaster.

To get the most mileage out of article submissions, you need to follow a fairly standard set of guidelines. Follow these guidelines and your search engine optimization program will get a boost, your reputation within genre is likely to rise and the amount of traffic may increase over time. Article submission guidelines include:

  • Niche Selection: use your web site as the basis for establishing the niche you are going to write in. If your web site is promoting car alarms, use a niche related such as motor vehicle security. You may find that being more specific and using motor vehicle alarms is even more appropriate.
  • Submission Site: many sites that offer article submission tips leave this to last, I find it can be important to look at first. Determine where you are going to submit the article, what categories they have and what they allow/forbid within the content. Follow their guidelines. When selecting a site check on whether or not you are going to get a link back from the site itself - search engine optimization relies on inbound links so start with submission sites that may offer link juice.
  • Select a Topic: select a topic that you have specific knowledge of, or are familiar with and that you know you can easily research. Selecting a topic makes research difficult as you often don’t know what to actually research. Stick to what your know.
  • Research Keywords: do a little research looking for appropriate keywords for your topic and niche. Remember one of the reasons you are undertaking this project is to aid in your search engine optimization program.
  • Write a Good Title: actually, make it a great title. You are looking to attract readers and, more importantly, other webmasters to your article. Sell the article using a great title.
  • Content: as with all articles, content is highly important. Your content needs to be relevant to the title and niche and must provide value to the reader. It must the kind of article that other webmasters would want to have on their sites.
  • Resource Box: create a resource box that has a short bio and that links back to your pages. This is the section that provides the link structure for your search engine optimization program. If you can optimize your links then all the better.
  • Submit: submit your article following the article submission sites guidelines.

This is a basic list of steps to follow. Other important areas to note are things like spelling and grammar and using a good paragraph structure. Sometimes it is a good idea to get a third party to review the article. Failing that, leave the article for a day or so then come back and read and edit where required. You are trying to get a near perfect article that other webmasters will want to grab and republish on their sites. This is where the real search engine optimization boost comes from.

Every time your article is used, your resource box should be published with it. This provides the inbound links that you are looking for. If the submission site allows you to customize the link in the resource box, consider rotating through a couple of different resource boxes, each with different link structures. Your search engine optimization program will get a bigger boost if you can use different links with each submission.

Article submission is a smart way to gain extra traffic, extra credibility and of course, a huge boost to your search engine optimization program.


Free Web Hosts

Features and limitations

A few free web hosts offer basic package for free and enhanced packages (with more features) for a cost. This allows users to try the service for an initial trial (see how it performs compared to other hosts), and then upgrade when (and if) needed.

Here is a list of free webhosts to try.

bravenet.com
builtfree.org
friendcircles.com/
webspawner.com
freehomepages.com
wanadoo.co.uk/
freehomepage.com
teach-nology.com/
graffiti.net
lycos.co.uk/buildasite/
pcpages.com
100freemb.com/
zoomshare.com/
123freehost.co.uk/members/register.asp
expage.com/html/f_logon.htm
bluescities.net/webhosting.html
freewebsites.com (must use FTP)*
free.hostdepartment.com
freewebsitehosting.com/
souptown.com/ (1 day activation)
boxmail.biz
bestplacesonline.com
sites.centralpets.com/ (pet sites only)
orgsites.com/ (non-profit only)
ecomplanet.com/
kiddonet.com/
dreamstation.com/
link4u.com/builder/
techweenies.com/ (sign up)
familyplanit.com/
piczo.com/go/signup?cat=pz
cyberbree.com
amarillozoo.com
sample.usclargo.com/
coolfreepages.com/
websitewizard.com
dostweb.com/
100webspace.com/freeplan.html
flashbuilder.net
1sweethost.com/
free.bizhat.com/signup.php
hostbigger.com (1 day activation)
bigthicketdirectory.net
mrfreehost.com/
members.domaindlx.com/otmain.aspx
exactpages.com/
hostingisus.com/
net4free.org/free_web_hosting.php
cjb.net/ (upload files only)
mywebhut.com/signup.php
webpagethang.com/
cabanova.com (free tutorial)
hostinplace.com (free tutorial)
digitalzones.com/
freewebtools.com
freecyberzone.com
g2gm.com
megaone.com
myfoolmoon.com
angelcities.com
freeservers.com
portland.co.uk/
freewebs.com
haywired.com
1accesshost.com/
freewebspace.com
sitemonster.net/
x10hosting.com/
freesite.org/
pagerealm.com
luzzati.com/
50megs.com/
sitepalace.com/
free.prohosting.com/
50m.esmartstart.com/
20m.com
koolpages.com
greatnow.com/
free-websites.com
superbikeclub.com
sbn.bz/index_e.htm l
cyberturf.com
homemarker.com/
beplaced.com/
oddworldz.com
orgfree.com/
00freehost.com/
powow.com
homepagez.com
hostedforfree.com/
blinkz.com/
250free.com/
cybamall.com
joinme.net/
fbhosting.com/
eccentrix.com/
my.cybersoup.com/
talkspot.com/
275mb.com/ community architect
usclargo.com/
jamminweb.com/
stormloader.com
sphosting.com
sppages.com Free Online Web Store
freehostia.com
wtcsites.com
free-hoster.cc
1hwy.com/
goduck.net
primetap.com
741.com
0golf.com
fortunecity.com
coms.ph
g3z.com
wsmcafe.com
batcave.net
81x.com
topcities.com
angelfire.com
tripod.com
xaper.com
1afm.com
myeweb.net
0catch.com
150m.com/
20fr.com
envy.nu/
rantweb.com/
biz.ly
2itb.com
psend.com/
bappy.com
dzite.com
1colony.com/
getaportal.com
s4u.org/
bz.tc/
sitesled.com/
9k.com
1asphost.com
cybcity.com
t35.com/
doramail.com
atspace.com
xmail.net/
yabz.net
piczo.com
sitekreator.com/
tbns.net
geocities.com